Apple Executives Optimistic About Future of iOS, Expect Tablet Market to Surpass PCs

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business insider reports on new research note goldman sachs analyst bill shope covering recent meeting between shope , apple executives tim cook, ron johnson, , peter oppenheimer. according shope, executives expressed considerable optimism regarding future of ios, particularly when comes ipad. in fact, apple chief operating officer tim cook reportedly noted company expects tablet sales surpass pc sales on next several years.

quote

shope says, "the company appeared more overtly optimistic on long-term prospects ios platform has been in quite time."

why?

one, cook said, "he sees no reason why tablet market shouldn't eclipse pc market on next several years," according shope's note.

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apple's ipad of course dominates tablet market, , while share shrink more competitors come market, observers expect apple continue lead market years come.

according separate article relating information note, shope reports apple once again touting preference "integrated" ecosystem ios on "fragmented" 1 sees google's android platform. apple's executives reportedly suggest while android approach may yield market share gains on short term, the fragmentation weaken platform , degrade user experience.

end, apple argues true measure of platform's value should measured how supports entire ecosystem surrounding it, , company having paid out on $2 billion app store developers far, believes offers successful , sustainable model among mobile platforms.

article link: apple executives optimistic future of ios, expect tablet market surpass pcs

 

the ipad or tablet matter never replace laptop. typing extended time on touchscreen not practical.

 

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