Ahead of OS X Lion, Mac App Store Sales Numbers Still Comparably Small

during keynote address @ apple's worldwide developers conference earlier month, phil schiller noted apple's mac app store, launch in january, has rapidly risen become top selling distribution channel computer software, beating out best buy, walmart, , office depot. according schiller:

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in last 6 months, incredible has happened. in last 6 months, mac app store has become #1 pc software channel buying software. that's incredible.

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but questions have remained how successful mac app store has been, given smaller installed base compared ios , long-standing alternative methods purchasing software.

developer martin schultz has, however, provided look @ sales figures hard rock racing app, managed peak #3 paid game , #14 overall paid app in u.s. earlier month after being featured apple in "new , noteworthy" section on front page of mac app store. according schultz, stellar ranking translated 743 sales on peak day.




while one-day performance resulted in solid $2,500 payday schultz after apple's 30% cut of revenue, it's clear mac app store sales fall far short of seen ios apps. spoke john casasanta of ios developer taptaptap, shared camera+ application typically pulls in 8,000-12,000 downloads per day when ranked around #14 in overall paid apps ios app store. of course, 743 sales on peak day may better schultz might have done through traditional channels or direct online sales. average sales price ios apps appears lower mac apps, may contribute volume discrepancy.

apple of course working hard drive adoption of mac app store, opting distribute forthcoming os x lion exclusively through store. company has released new final cut pro x apps , other titles such aperture, iwork, , ilife through store. mac app store set take on larger role in os x lion addition of such features in-app purchases , push notifications, apple pushing forward in attempts replicate success of ios app store on mac platform.

article link: ahead of os x lion, mac app store sales numbers still small

 

i've bought 1 item off of mac app store. reeder , got support developer.

other that, i'll lion , never use again. think piracy still huge issue.

 

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